With over a billion users, Instagram is one of the essential channels you would want to be in to reach your target audience. Marketing on this platform, however, is much more complicated than just posting your photos.
Instagram marketing tools: Instasize
To use filters gives a good impression to your posts but Instagram gives a few of filters. This can make your images look repetitive, or just like everyone else’s. Instasize gives you access to more than 80 filters developed by professional photographers, adding variety to your feed.
It also comes with 50 different fonts to add text to your image. The best part is that you can resize images for posting on other social media sites.
Instagram marketing tools: Preview
Planning how your photos will look together on your profile’s image grid is a surprisingly effective way to catch people’s attention and get them clicking. Preview is a tool specifically designed for that purpose. The app will let you upload multiple photos, rearrange them as you like, then export them to Instagram.
At the same time, Preview lets you edit your photos to create a consistent look. You can even set a reminder on when to post your photos. The app is free to use, but you can get more features by getting the Premium version.
Instagram marketing tools: RiteTag
Finding the right hashtags to make your Instagram photos more discoverable is sometimes difficult. A useful tool here is RiteTag, which will help you assess the quality of a tag before using it. The tool tells you which hashtags are popular at the moment and which ones are already overused.
RiteTag also lets you compare a group of hashtags and add them to your posts. It even claims to help you determine which tags are being shadowbanned by Instagram.
Instagram marketing tools: Have2Have.it
More users are now using Instagram not just for marketing, but also as a direct channel to get people to make purchases. Instagram itself is facilitating that trend with the introduction of shoppable posts and “Buy” stickers. If you want to take advantage of this feature and combine your Instagram marketing with your product website, Have2Have.it is a good tool to use.
The tool allows you to recreate and import your Instagram feeds into your marketing websites. This makes it easier to update your website with the latest product content from your Instagram page. Have2Have.it features an easy-to-use dashboard to manage both your Instagram sales posts and web page. Moreover, many brands are using a new strategy to make their post to gain more visibility and to make their publications more reach. They buy Instagram likes from the best sites suits to them. One of the best sites is the Social captain.
Instagram marketing tools: Later
Posting content coming from your Instagram audience is an an effective way to get them coming to you and popularizing your page.
Here are some tools for content managing.
· Schedule your Instagram posts
· Auto-publish content
· Organize your Instagram feed
· Manage your Instagram sales posts
You can get all of these with the free plan. You can access more features by signing up for the premium service.
Instagram marketing tools: InfluencerDB
If you plan to tap influencers on Instagram to promote your page, InfluencerDB is a good tool to start with. It shows you specific influencers in your Industry based on your chosen keywords, letting you discover dozens in one go.
InfluencerDB also provides you a lot of statistics for each online worker, like:
· Follower count dynamics
· Brands and hashtags they talk about
· Users who mention them
· Locations they tag
You can use these stats for comparing different influencers and deciding which one best suits your target market.
Instagram marketing tools: Squarelovin
Squarelovin is a versatile tool for tracking your Instagram performance This gives you a better insight into how much your engagement changes over time.
Squarelovin is also useful for optimizing your posts. The tool analyzes your post history and shows you which type of images have the best results and when you should share them. It will even give you information about the filters and hashtags that drew the most engagement.
Instagram tools for marketing
These tools cover all the important areas of Instagram marketing, from creating your posts to analyzing the kinds of engagement you are getting. Explore each tool, and discover how you can use them to implement a more effective Instagram marketing strategy.
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